Fashion November, 30 2007

Not Bad For A Girl Holiday ’07 Release

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UK based girls streetwear label Not Bad For A Girl (NBFG) has just released their Holiday 2007 collection, which consists of t-shirts, crewneck sweaters and zip-up hoodies. In terms of brand building we see quite some similarities between NBFG and Married To The Mob. Lots of the designs are brand name based and centered around their key graphics. The outcome of this strategy is that the brands build strong brands around their clothing and immediate recognizability.
Anyways, check out the new NBFG releases after the jump.