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Sneakers April, 29 2008

British Knights Relaunches

British Knights is bringing back the exact late 80’s look and style that caused the brand to be popular at the time. From the brand’s first sneaker launch in 1985 through the early ‘90’s BK rose to the highest levels of the athletic footwear industry. These meticulous replications, the identical sole mold to the precise matching of signature BK prints, elicit the retro feeling of the extreme late 80’s.
British Knights are also teaming up with leading industry designers to produce innovative, cutting edge cooperations.  BK and Gio Chiappetta(Pro Wolf Master) are debuting a sneaker in May called the “Purple Wizard Moccasin” (photo on left). A vibrant purple based graphic hi top- an ’89 shoe redesign in ‘08.  A leather hi-top with canvas details.
May 1, 2008 will initiative the launch of the first 4 1989 classic BK styles as well as the ‘Purple Wizard Moccasin’ shoe by Gio Chiappetta(Pro Wolf Master), followed on June 15, 2008 with the next four shoes from the ’89 collection.
The shoes will be available at www.britishknights.com and at select retailers as well.
Let’s hope the brand understands that one needs more than some crazy looking sneakers in order to last. Nevertheless it is always interesting seeing new players in this market, taking on the big guys!
British Knights Relaunches

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