We have to admit that we were a little surprised to see this announcement today. Bape went from not having a website to a website, to an up to date website and will now also start doing online sales. Is this part of the growth the brand is going through or is even Bape in these tough economic times struggling to keep their 95% sell through? Either way, the announcement will make many out there happy that could never get their hands on Bape goods and others very sad, because attaining the goods is made so much easier now.
There is no set date yet for the launch, but we will keep you posted. Also we do not know if this will be an international online store, or Japan only.