Today we bring you a first look at new brand Isaora, the first high end, snowboard inspired apparel line. We have seen high end lines in the ski circus, and from a technical stand-point we of course already get lots of good gear from the existing players in the snowboarding market. Nevertheless the approach by Isaora is refreshing and new – snowboarding apparel that looks good both on and off the slope.
Isaora stays away from strong colors, which is a first distinction between them and most of the rest of the market. Furthermore they use innovative fabrics and all their goods come with really clean cuts, almost like a Dior Homme for snowboarders.
After the jump you can have a look at the Isaora debut collection for Fall/Winter 2009/10.