Beams Plus gets together with New Balance to work on the 990. As usual we appreciate the drive of the Japanese store to not change too much on the sneaker and to give it an overall classic look. Beams Plus carries vintage Americana goods in Japan, and the same person that buys those goods, will also appreciate this classic sneaker. The Beams Plus logo was only placed on the inner sole, with a small hint at the collaboration with the orange signature “N” on the lacing. On the hell the left sneaker features “1999” and the right sneaker “2009”.
Take a detailed look at the Beams Plus x New Balance 990EX SP after the jump.