Doors have opened for Paris’ Uniqlo shop and just in time for the launch of +J. Interview has a few words on the opening gala. “Last night’s opening bash was overwhelming. The store was lit up pink and red; there was the stock exchange-style quotation messaging on the stairway and a packed crowd drinking sake out of Masus, those little wooden boxes, and listening to Swedish singer Lykke Lee…¬†Every single inch of the 23,000 square foot space been has been designed for maximum marketing reach by Masamichi Katayama of Wonderwall, who has become a sort of secret weapon for retailers (he recently redesigned Colette) who want to get customers so excited they will spend, spend, spend.” (photo credit: flickr)

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