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Sneakers February, 24 2010

Gitman Brothers for SeaVees Bleeding Madras Plimsoll

SeaVees teamed with Gitman Brothers Vintage to replicate the look of bleeding madras on two colorways of the popular 09/63 Plimsoll. “Bleeding madras is a hand-spun, yarn dyed woven from India, made popular in the 1960s (most notably in S.E. Hinton’s book The Outsiders). Dyes that were not colorfast were used, resulting in bleeding and fading colors that gave the fabric a new, personalized look each time it was laundered. Especially popular in California at the time, shirts were marketed as “guaranteed to fade.” Note: these are pre-faded. Now available from SeaVees.

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