Denim July, 11 2010

SEEK Summer 2010 – Edwin Inkmax Denim

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It’s hard to tell without seeing these in person (actually, make that touching them), but Edwin’s latest Japanese Denim is actually printed with wear marks rather than washed. Working with Japanese firm Inkmax, the jeans are ran through an inkjet printer to achieve looks based on classic Rebel Vintage patterns. Probably not something for those obsessed with authenticity, but it’s always interesting to see established brands try something new. They’re selvedge for those wondering.

More looks follow after the click.