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Sneakers August, 31 2010

Keds for Opening Ceremony Sneakers – France Edition

The next round of Keds for Opening Ceremony sneakers see the resurrection of the Keds Camp Oxford with some added French “je-ne-sais-quoi.” Designed by artist Richard Saja, the oxfords feature recontextualized French toile prints embellished with clever, playful twists on monochromatic pastoral scenes.

Anyone familiar with “Toile de Jouy” — a print that originated in 1700s France — would most likely associate it with the sweet, girly Marie Antoinette-style decor of grandma’s dining room, but Richard’s reinterpretations subvert the expected daintiness by inserting figures reminiscent of the artist’s childhood doodles: superheroes, monsters, clowns, and mutants. The end result recalls something else along the lines of fabric graffiti, or comic strip tapestry.

Richard Saja’s customized Keds for Opening Ceremony “France Edition” sneakers will debut next week at Fashion’s Night Out.

Check out some behind-the-scenes pics after the click.


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