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Sneakers October, 3 2010

Video: Onitsuka Tiger The California ’78 by Sam Gilbey

Onitsuka Tiger has commissioned award winning illustrator Sam Gilbey to create a Manga animation which captures the heritage of Onitsuka Tiger and the inspiration behind the niche California ’78 collection. “The video tells the tongue-in-cheek story of our (fictional) hero Hiroshi and his crazy day in California during which he inadvertently invents some of the other great Eastern exports to the Western World.” Enjoy.

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