On the streets of Madrid, advertising posters have been replaced by simple text messages. A takeover, in the fullest sense of the word, found an international group of artists – including Bronco, El Tono, Luzinterruptus, Ron English, Various & Gould, Space Hijackers, and Specter TrustoCorp – hit Madrid on March 30, 2011 replacing traditional advertisments with their own messages. Within an hour, everything had changed.

More images of the takeover after the jump.

via Ignant.