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Advertising April, 7 2011

Freshjive Moving Pictures

Freshjive has launched a new program, Freshjive Moving Pictures, conceived to push the boundaries of traditional garment advertising. The first film is “Bicycle Seat.” Rick Klotz, owner, says, “I’ve had this 45 single of a Caribbean style song called Bicycle Seat since I was 14. It’s a track by an old punk band called Splodgenessabounds, headed by Max Splodge, that wrote some pretty fun novelty type tracks and were known for playing pranks. The song inspired our recent t shirt design called Life Is So Sweet, thus further inspiring our first Moving Pictures video.”

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