From the press release –

New York, London – July 25, 2011 – The MTV Staying Alive Foundation today announced a dynamic new project to mark the 30th anniversary of the discovery of the AIDS virus.

Hosted at the Goss-Michael Foundation in Dallas and curated by The Future Tense, MTV RE:DEFINE will bring together original works, many specially commissioned for the project, from a bold roster of 30 of the world’s most exciting contemporary artists, photographers and sculptors, including key emerging talents. All 30 pieces will be auctioned, with 100% of the proceeds benefitting the MTV Staying Alive Foundation, which encourages, energizes and empowers young people who are involved in HIV and AIDS awareness, education and prevention campaigns.
Since launching in 1984, MTV has worked with some of the most influential figures in contemporary art including Andy Warhol, Jean-Michel Basquiat and Keith Haring. For MTV RE:DEFINE, project curators The Future Tense have sourced and commissioned an eclectic selection of original artworks from both established and emerging artists, including Damien Hirst, Tracey Emin, Gérard Rancinan, Shepard Fairey and Katrin Fridriks.

More information and selected auction items after the jump.