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Fashion September, 30 2011

Video: Mishka for HBO’s “How To Make It In America”

For the upcoming season of HBO’s How to Make It In America, Mishka sat in front of the camera for a promo vid.

Besides getting our name and mugs on TV this is all pretty friggin’ cool considering the show’s plot line basically runs in sync to Greg’s and my own frustration, struggles and adventures in getting Мишка off the ground. For the bumper, the show came to our headquarters and did a short interview segment with Greg, our art director Mike Jones and Myself about the early days of the brand and our inspiration to get it started.

They also did a design for the show which was turned into a tee, raglan and pullover hoodie that will only be available via Jack Threads.

Check below for images of the three How To Make It In America styles.


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