This weekend Nike took over NYC, celebrating the NFL Draft with a series of football themed events. On Friday, we hit up the “Broadway Bowl” in Times Square, where various NFL players such as Tuck of the Giants and Sanchez of the Jets mixed with hip-hop artists like Jadakiss and Stalley (pictured above) for a flag football game.
On Saturday, we made our way down the Hudson river to the Nike Endzone football field on Pier 46. Victor Cruz of the Giants was there getting the crowd pumped for the #ontheclock Nike FuelBand challenge which included a 40 yard dash along the esplanade.
As we captured all the action on our Instagram, Twitter and Facebook feeds, Nike reminded us that ‘Life is a Sport’ and we should always #makeitcount
Photography: Jacob Brienholt/Highsnobiety.com
Check our gallery for the full visual recap.