Norwegian outdoorwear Helly Hansen have opened their first flagship store in Harajuku, Tokyo. The label known for their high-performance hardware have applied their ethos to the retail store as a brand experience to the concept of “from ocean to mountain” — a full lineup of marine, outdoor and lifestyle. The store stocks an exclusive selection of jackets and bags, plus lunch boxes (they’re handy if you’re traveling out and about) and Norway concerning books.
Cat Street, Harajuku
Have a look further into the store and their exclusive stock.