Today in London, Nike has unveiled a new football boot: the Nike GS Football Boot. The new boot is Nike’s lightest, fastest and most environmentally friendly ever made by the Swoosh.
“Due to be worn this summer, designers were challenged to create a new football boot stripped down to include only the essential elements that deliver lightweight performance and high speed control in game situations. The resulting boot is constructed using renewable and recycled materials and designed for explosive performance on the pitch and lower impact on the planet.
Every component of the Nike GS has been optimized to reduce weight and waste, creating Nike’s lightest football boot ever at 160 grams for a size 9.
Conceived and engineered in Italy, the Nike GS features recycled and renewable materials throughout the upper and plate design. A bio-based traction plate made primarily from castor beans ensures strength and flexibility on pitch alongside a sock liner made from 100% castor beans. The boot laces, lining and tongue are made from a minimum of 70% recycled materials. The toeboard and collar, feature at least 15% recycled materials.
“The Nike GS is the lightest and fastest football boot we’ve ever made and really defines a new era in how we create, design and produce elite football boots,” said Andy Caine, global design director for Nike Football. “When you can deliver a boot that combines high end performance and a low environmental footprint that’s a winning proposition for players and planet.””
Nike GS will be available through Nike.com and selected online retailers from August 15th. The price will be $300.