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Sports July, 17 2012

Jeep x USA Basketball – The Believe Collection by Jeff Staple

As the USA National Teams endeavour to realize their dream, two American icons, Jeep and USA Basketball, have come together to introduce a range of special edition products. Highlighting the initiative is a special model of the 2012 Jeep Wrangler Unlimited Altitude featuring a new, more powerful V6 engine and customized interior and exterior design cues.

The USA Basketball Men’s National Team hit the road on July 5th with the opening of training camp in Las Vegas. To celebrate the tour, the Jeep brand teamed up with acclaimed designer Jeff Staple to create the Believe Collection which includes an exclusive, handmade basketball by Leather Head and a hand crafted American selvedge denim basketball duffel bag designed by 3×1.

Further items include a custom 3×1 scarf, Ft. Knox sunglasses by Knockaround, Aviator Headphones by Skullcandy, a Big Jambox portable wireless speaker by Jawbone and a Cargo Travel Organizer by Built NY.

Each item captures the USA Basketball’s team pride with the iconic American flag logo and “When We all Believe” tag line. Visit www.jeep.com/usab to enter to win a shot at the entire Jeep for USA Basketball Believe Collection.

In the coming days, be sure to check out the Jeep High Altitude content series as it features interviews with profiles of influential designers, digital entrepreneurs and adventurers demonstrating the latest in edge, power and innovation.

Make sure to watch the below video of Jeff Staple talking about the unique partnership and his involvement.

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Jeep x USA Basketball   The Believe Collection by Jeff Staple

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