Before we leave you into the weekend, we present our first weekly round-up of what we consider the most interesting new music video releases. The range is wide, going from Japandroids to ASAP Rocky, Azealia Banks to DJ Khaled and Grimes.
Enjoy the selection here below and have a good weekend.
Japandroids – The House That Heaven Built (Dir. Jim Larson)
Already considered by many to be this summer’s defining anthem, the visuals certainly do not disappoint. With shots on the road, at live shows and in the great American outback (and the ever-present beer in hand) the whole package has something of an epic feel to it.
A$AP Rocky – Purple Kisses (Dir. A$AP Rocky)
“Style fresh to death, show you bitches how to flaunt, in the Yves Saint Laurent or her Isabel Marant” – it’s safe to say the girls in this video definitely know how to flaunt (spending most of their time semi-naked, french-inhaling and hanging off Rocky in compromising positions). Team this with the vast array of drugs on display and you have probably the most NSFW video of the year. Perhaps most disturbing of all is the close-up look of sheer ecstasy etched across Rocky’s face from 2:34 – 2:40. One can only imagine the cause of such pleasure…
DJ Khaled – I Wish You Would / Cold Feat. Kanye West & Rick Ross (Dir. Hype Williams)
With a video directed by Hype Williams involving three of the biggest names in Hip-Hop, this release had to make the list. Filmed in a darkly lit underground tunnel, Kanye with Iron Man eyes and a shaking camera (perhaps induced by Rick Ross two-stepping) there’s also a cameo from A̶m̶e̶r̶i̶c̶a̶’̶s̶ ̶s̶w̶e̶e̶t̶h̶e̶a̶r̶t̶ Ye’s squeeze, Kim Kardashian.
Grimes – Genesis (Late Night With Jimmy Fallon)
Kitted out in a kimono and supported by interpretive backing dancers and smoke machines, Grimes made her American TV debut on Fallon this week. Here she gives a brilliant performance of her breakthrough single ‘Genesis’. Watch it here.
Azealia Banks – Van Vogue (Dir. Rankin)
A lot has happened to Azealia Banks since her ’212′ debut. Although she’s still refusing to pull any punches lyrically, she’s definitely changed up her style game. Since her debut video she’s ditched Mickey Mouse for Mugler and become the new face of Alexander Wang’s ‘T’ line. It’s therefore no surprise that this video is dark, sleek and features five (very expensive looking) outfit changes.
Words: Jack Stone