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Fashion October, 1 2012

A.P.C. + Carhartt Fall/Winter 2012 Lookbook

We already previewed all the items from the new A.P.C. + Carhartt Fall/Winter 2012 Collection and today we show you the lookbook for the 3rd collaborative effort of the two brands. The collection is modeled by none other than A.P.C.’s Jean Touitou and Carhartt WIP’s Arnaud Faeh.

A.P.C.‘s Jean Touitou and Carhartt´s Arnaud Faeh both hate the concept of collaboration. What then should we make of the Carhartt + A.P.C. collection, now in it’s third incarnation?

In their words it is simple: “Boat Mates”. It is the birth of a new brand by a group of guys Who are friends foremost but also happen to run very popular, successful brands. That is, the Carhartt + A.P.C. project is not the construct of some faceless marketing executive but rather an organic development between Touitou and the team at Carhartt, creating product using instinct as the principal guide.

Look out for the collection to arrive at Carhartt retailers and A.P.C. stores soon.

Photography: Ezra Petronio

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