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Fashion October, 25 2012

Burberry, Louis Vuitton, Prada & Gucci Present Pudsey Bears for Children In Need

The Children In Need foundation has managed to put together an impressive list of 30 high fashion designers for their latest Pudsey Bear initiative. Curated by LOVE Magazine editor Katie Grand, each brand designed a 24-inch Pudsey plush bear, that will all be auctioned at Christie’s on November 15, with all proceeds going to the celebrated children’s charity.

Participating brands include Louis Vuitton, Prada, Burberry, Vivienne Westwood, Vogue, GQ, Gucci, Sibling, Victoria Beckham, Paul Smith, Versace, Balenciaga and many others.

“All 30 bears will be showcased exclusively at Selfridges in London and Manchester from October 24 until November 14, including the Vogue Pudsey which was first unveiled yesterday. In addition, tomorrow Paul Smith, Anya Hindmarch and Selfridges will launch 10-inch versions of their respective bears – available to buy at Selfridges.”

Check out a selection of the bears now in the above gallery.

Selectism