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Sneakers January, 15 2013

Nike Pays Tribute to Black History Month with ‘BHM’ Collection

The 2013 Nike Black History Month Collection mantra, “Be Bold. Be True.” celebrates three athletes fearless in action and fueled by a purpose. Consisting of seven shoes, two t-shirts, a Destroyer jacket, Nike Elite socks and 5-panel hat, the 2013 Nike BHM Collection will debut beginning January 26th.  A consistent design aesthetic weaves through each product in the collection, with a color palette including black, grey and brown highlighted in orange.

The collection is a dual effort between Nike Sportswear lifestyle product and Nike Basketball performance product. Nike Sportswear BHM shoes include the Nike Lunar Force 1, Nike Air Force 1 Foamposite Hi, Nike Dunk Sky Hi and Nike Air Force 1 Downtown.

Nike Basketball shoes complete the BHM collection with special versions of the KD V, LEBRON X and KOBE 8 SYSTEM; all three featuring black, grey and orange with the signature Nike BHM print.  These signature shoes will debut on court during pro basketball’s Martin Luther King Jr. tribute day on Monday, January 21st.

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