Maison Kitsune presents their new Postcard Spring/Summer 2013 Collection Lookbook, featuring both its mens and womens collections. Shot at the iconic hotel Chateau Marmont by Brad Elterman and art directed by none other than Andre Saraiva aka Andre, highlights of the new season are featured in the lookbook. Also you get a first look at the upcoming Oliver Peoples x Maison Kitsune sunglasses that will be coming out this season. The lookbook is modeled by Chelsea Schuchman and Braydon Szafranski.
“Livening up its new lookbook with postcards, palmtrees and lovestories, the house chose Chelsea Schuchman, a mesmerizing blond girl, and the tatooed skater boy, Braydon Szafranski, as their brand ambassadors.
The shooting stetted in the Chateau Marmont hotel, in Los Angeles, and was stage-managed by Beverly Hills photographer Brad Elterman, renowned for his shots of mythical rockstars such as David Bowie or the Sex Pistols. By his side, the graffiti artist and big friend of Maison Kitsuné, André Saraiva, was there, giving his hip tips for a trendy rendering and adding a hint of French Touch to this U.S. mishmash.
The result: a sunshiny photoshoot, showcasing the two new quite-relaxed, quite-sporty and above all very chic, Men and Women Maison Kitsuné collections. The main and driving inspiration being a surfers’ aura crossed with a preppy taste.”
Flip through the full collection lookbook in the above gallery.