Where the runway meets the street

As if having Kate Moss as the cover face of Rag & Bone’s Spring 2013 campaign wasn’t enough, their ongoing DIY project (since 2011) features Poppy Delevingne. Previously starring models like Miranda Kerr or Karolina Kurkova, the project stays the same with models being given a digital camera, a bag of rag & bone/ JEAN garments and the ability to shoot whatever they wanted. See the full looks in our gallery above.

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