On the night before the 2013 Grammy Awards, young crooner Frank Ocean and M83 performed at the Levi’s 501® 140® Year Anniversary Party at the Ace Museum in Los Angeles. During the intimate performance for about 600 people – which counted the likes of Michael K. Williams, Macy Gray and Tyler (The Creator) in attendance – we had the chance to chat with Levi’s Brand President James Curleigh about the storied history of the Levi’s 501.

Check out our full recap in the video above.

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