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Sponsored June, 18 2013
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vitaminwater Introduces #shinebright featuring Mikey Trapstar, Susie Bubble and More

This summer, Glacéau vitaminwater launches #shinebright featuring six leading cultural entrepreneurs from fashion, music, design and media. Emerging talent will have the opportunity to work side by side with some of the biggest names in the entertainment and creative industries on a series of exciting projects. Through six different challenges, participants have the chance to work with Mikey Trapstar, founder of the label Trapstar, and Susie Lau of Style Bubble fame, among others, one-on-one.

For his part, Mikey is offering young designers the chance to showcase their designs in a fashion pop-up shop, showing them the do’s and don’ts of launching their own fashion brand firsthand. In a similar manner, Susie is offering one lucky winner the chance to work alongside her at London Fashion Week, capturing fashion’s finest up close. Other opportunities include the chance to work directly with architect/designer/musician Jenny Grettve at a studio in Sweden and a photography session on the streets of Paris during a workshop with Theo Gosselin.

Head over here to discover the creative challenge set by each of the six mentors. All six #shinebright opportunities are open until Friday, August 16 and are specially designed to help young creative talent be at their best.

The six mentors, Mikey Trapstar, Susie Bubble, Theo Gosselin, Jenny Grettve, Lisa Gachet and Trine Kjaer, were chosen to represent #shinebright based on their unique style and personality, reflecting six of the different vitamin and mineral combinations available from vitaminwater. In addition to the six initial challenges, other challenges include the chance to win a Vespa scooter featuring your very own design beginning July 1. To find out more about all of the #shinebright challenges, take a look here.

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