Where the runway meets the street

During Paris Fashion Week we once again passed by the beautiful visvim showroom in the heart of the Marais district. The Japanese brand always manages to surprise us with a  unique build-out and impeccable merchandising of its products. This time visvim was showing its new Spring/Summer 2014 collection. Highlights, next to the clothing, were as usual the footwear and this time also the luggage collection and accessories. The showroom featured a stunning wooden pole architecture, along with a metal igloo placed in the center of the old factory building.

Photography: Mathieu Vilasco / Highsnobiety

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