In honor of the Colombian football striker Falcao, Swiss watchmaker Hublot and PUMA have joined forces to create a unique watch and boot kit. Limited to 100 pieces – 60 made from titanium and 40 made of gold – the “Hublot Falcao Watch” has been designed in conjunction with coordinating PUMA evoSPEED 1.2 FG football boots. Falcao himself has signed all cleats in the kit, and a proportion of the sale proceeds will go “towards improving the living conditions in the Grand Lagoon of Santa Marta, Falcao’s Colombian birth town.”