Where the runway meets the street

Burberry will be one of the first to get their hands on the much hyped new iPhone 5s as they announce a partnership with Apple for London Fashion Week. During and after the Spring Summer 2014 Burberry show this Monday, the brand will shoot HD video and images using the new all-singing, all-dancing iSight camera. Backstage, close-up, runway and post show photography will then be shared with those after a detailed look. Apple upping the stakes with each new release, the quality of this new generation of cameraphone will allow for top notch photography in an easy to use, portable form. Keep an eye on the Burberry website on Monday for more and press play below.

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