Fullscreen
Sponsored October, 17 2013

The Inaugural adidas Journeys – A Behind-the-Scenes Look

Over the past few weeks, we’ve been following the adidas Journeys team in their adventure through Südtirol.

Now, we take a look back on some of the best outfits worn by the participants throughout the trip. Sporting adidas’s more functional gear by day during strenuous stretches of road and more fashionable gear by night away from the tour, the adidas Journeys team wore some of the best offerings from the German sports giant. Collaborative garments were available to the team as well, including pieces from Opening Ceremony, 84-Lab and Jeremy Scott.

Unlike your run-of-the-mill lookbook, seen here is the actual team wearing some of adidas’s latest pieces in the little free time they had during the different stages of their trip through Südtirol. Essentially, that is what we liked so much about this initiative: bike lovers being supported in doing what they do best – biking.

Head over to the project’s webpage for more information regarding #adidasjourneys. See more behind the scenes images and watch the beautiful video of the journey here.

Filed under:
  1. Photography: David Fischer

Comments

Selectism