After a first unofficial announcement by Kanye West and further rumors of the deal being worth $10 million, today comes the official statement and announcement by adidas on the matter. The German sportswear giant confirms the rumors and that they will be teaming up with Kanye West in 2014.
“For 2014, we welcome to the adidas family one of the most influential cultural icons of this generation, Kanye West. Well known for breaking boundaries across music, film and design and partnering with our history in street wear culture and leading innovations in sport, we look forward to creating a new chapter. Details to follow.”
Of course no details of the collaboration have been unveiled yet, but it looks like you can look forward to some adidas x Kanye West product for next year!