Filmed on location in Los Angeles and Tehachapi, California on the Red Epic, this brand new video was shot by William Bradford in an effort to find out what drives (no pun intended) automotive design company ICON 4×4. This latest visual offering attempts to capture the true essence of the company by focusing less on what is under the hood and more on who they really are. The video also showcases two of ICON’s newest additions: the ICON Thriftmaster Pickup and ICON E-Flyer Bike.
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