• BAPE

    2014 Ape Football Germany Tee

    BAPE have dressed their iconic Ape head logo in a variety of cup-inspired colorways in the run up to kickoff on June 12. Seen here in Germany's iconic and often intimidating black, red and gold.

  • Palace

    Italia Team Deck

    UK skate brand Palace have paid tribute to London's historic love of Italian sportswear with this themed deck. Il Tricolore has been added to this 8.2" 7-ply maple deck, ideal for those who share the brand's twin loves of skating and the Beautiful Game.

  • Nike SB

    Lunar One Shot "World Cup"

    Nike SB have given their high-tech Lunar One Shot sneaker a World Cup-inspired colorway, with Brazil's marine blue and a tropical palm print adorning the upper, while a cushioned Lunar sole and high-tech upper keeps things highly skateable.

  • Hublot

    Montre Unico World Cup Ceramic Watch

    Ultra-luxury watch manufacturers Hublot have issued a highly limited, 100-unit run of their ceramic watches to tie in with Brazil 2014. Finished in polished gold and with state-of-the-art movements, the watch gives a subtle nod to Brazil's national colors on the dial and hands.

  • Hentsch Man

    Argentina World Cup Swimshorts

    Hentsch Man have released a seasonally appropriate capsule collection of swim shorts inspired by the color's of some of the game's most iconic teams. Suitable for both the beach and the streets, the easy-to-wear shorts come with practical back pockets and draw strings and will be wearable for long after the tournament has finished. Seen here in Argentina's beach-ready colors of sky blue and white.

  • adidas Originals

    Gazelle OG

    adidas Originals' Gazelle is a football icon in its own right; the casual sneaker is adored by football fans worldwide, comes in a whole range of muted colors and is a perfect way to subtly rep your country's team on the low. Seen here in a Dutch-inspired orange.

  • Nike

    Free Flyknit Chukka Trophies Pack

    Nike's highly wearable Flyknit Chukka has seen a limited release as part of the "Trophy" pack, inspired by the tournament's Jules Rimet trophy. The tonal beige upper has been accentuated with hits of gold and will fit into your summer rotation effortlessly.

  • Les (Art) Ists

    colette 97 T-shirt

    Les (Art)ists have collaborated with Parisian boutique colette on this football-inspired jersey. With a more American-style open weave poly mesh, back team numbers and minimal branding, it is a subtle nod to the soccer jersey that with its minimal styling will be wearable all year round.

  • Billionaire Boys Club

    Digi Football

    Pharrell's Billionaire Boys Club label have added their iconography to the seasonally appropriate football. Avoiding obvious references to a particular side, they have instead adorned the ball with their ever-popular logo.

  • ASICS

    Gel Epirus "Brazil"

    ASICS' vintage runners are making a huge comeback and their Gel Epirus model has been reissued here in a Brazilian-inspired colorway. The elements of a vintage runner are all present here, as suede panels, a mesh toebox and a foam-cushioned sole finish the highly wearable and versatile sneaker.

  • adidas

    Brazuca 2014 Match Ball

    adidas's 12th official World Cup 2014 match ball design is an obvious choice. The high-tech ball has been dressed in wild graphics and boasts a six-panel construction for improved symmetry and performance.

  • adidas Originals

    France Retro Shirt

    adidas Originals' retro reissues hark back to the jersey's glory days, where designs took a braver, bolder approach and featured far fewer technical innovations. This reissued France shirt features a gold embroidered fleur de lys and iconic piped sleeves and is finished with a number 10 on the reverse.

  • Paul Smith

    Footballer Silk Tie

    For the more formally dressed out there, British designer Paul Smith has crafted a premium 100% silk tie embroidered with mini football players. A great way to capitalize on football fever while still looking smart.

  • Acapulco Gold

    First Team Football Jersey

    Acapulco Gold's take on the football shirt is characteristically American; the jersey's V-neck collar and front number has more in common with American Football than the game they call soccer, while the red white and blue colorway is an unmistakable nod to the Stars and Stripes.

  • adidas Originals

    Adilette Flags Pool Sliders

    Pool slides are an obvious hot weather choice, whether you choose to wear them bare foot or with socks. Seen here in green and emblazoned with the Bandeira do Brasil, adidas Originals have slides available in a whole range of country-specific colorways to get you covered for summer.

  • Staple

    Pigeon Tech Jersey

    Staple's take on the football jersey goes down a less obvious route. With multiple corporate-looking mock sponsors and a geometric jacquard pattern, the shirt has more in common with an obscure third division Scottish side than the clean bold colors that we will be seeing at the World Cup.

  • Starter

    World Cup Series Socks

    American sportswear label Starter have released an easy-to-wear, summer-ready pack of World Cup themed socks. Brazil's classic colors of yellow, green and blue are seen here with their 5 trophy stars along the foot.

  • Versace

    Loves Brazil T-Shirt

    Even high fashion label Versace are capitalizing on World Cup fever, paying tribute to Brazil's carnival culture with this wild allover printed tee. The premium T-shirt features the brand's typical luxury themes of feathers and gold, with some added nods to Brazil's infatuation with the Beautiful Game.

  • Fred Perry

    Country Polo "England"

    There are few garments more typically English than the polo shirt. Fred Perry have released a themed pack of polos to coincide with Brazil 2014, seen here in a classic all-white colorway with red tipping to match the Three Lions' colors.

  • Rastaclat

    Braided Shoelace Bracelet

    Accessories brand Rastaclat's braided shoelace bracelets are a great wardrobe addition for when the weather warms up. Coming in a variety of colors and featuring an adjustable cylinder and lace caps, the bracelet is seen here in an Argentina-style sky blue and white colorway.

Fashion June, 4 2014

Buyer’s Guide: 20 World Cup Alternatives

When the FIFA World Cup rolls around every four years, bloggers worldwide must brace themselves for the inevitable avalanche of poorly conceived novelty products that are destined to a six-week-long shelf life. The market is so flooded with tacky merchandise tie-ins that it’s easy to miss the few genuinely well thought out releases inspired by the Beautiful Game. Luckily for you, we compiled a list of some of the best products that either directly or discreetly relate to the tournament, so you can sleep at night unhaunted by visions of football-themed stationary sets and official FIFA bedsheets.

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