Swatch introduce the SISTEM 51 timepiece the Americas. The Swiss-made watch simplifies and innovates by using only 51 parts in a self-winding mechanical movement that boasts a 90-hour power reserve, anti-magnetic composition, and a pioneering 100% automated robot assembly.

Using translucent plastics and pop art colors, Swatch SISTEM 51is complemented by a unique design that features six ruby-red points indicating where the movements five modules are welded together.  The watch’s fascinating visible mechanics and moving balance spring are enclosed in a hermetically sealed case that ensures no moisture, dust, or foreign objects interfere with its operation.

You can purchase the watch at the Swatch flagship store in Times Square on July 1st and on July 8th in its 101 Grant St. location in San Francisco.

Photography: Thomas Welch/

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