Lara Stone reunites with Calvin Klein after a three-season break for their Fall/Winter 2014 advertising campaign. Having previously appeared in the fashion brand’s fragrance campaigns, it’s the first clothing campaign for the Dutch model in over two years. Photographed by duo Mert & Marcus, Stone is joined by Calvin Klein’s current model muse Matthew Terry. The campaign champions the brand’s new hashtag, “#mycalvins,” which has already been used by models Miranda Kerr, Naomi Campbell and Kendall Jenner via their Instagrams to promote their CK underwear. Known for its minimalist and timeless, yet very stylish campaigns, the campaign reminds of the iconic Calvin Klein underwear ads, while adding a modern twist to them.
- Source: Fashion Gone Rogue
- Photography: Mert & Marcus