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Fashion July, 28 2014

Marcelo Burlon, Virgil Abloh and Shayne Oliver On Being “Streetwear’s New Guard”

As time moves on, the term “streetwear” is becoming harder and harder to define. What began as an accessible extension of skate, surf and hip-hop culture has, in recent years, embraced more elements of the high-fashion world — and, in doing so, is looking to shake off many of those classic connotations streetwear was once known for. This new wave of designers has created a hybrid market halfway between the curb and the catwalk, and it’s confusing both those worlds in equal measure.

In an attempt to gain some clarity, industry publication Business of Fashion sat down with Marcelo Burlon, Virgil Abloh, and Shayne Oliver to ask them about their inspiration and where they feel they stand in the current fashion landscape:

“It’s not like we’re like trying to like trigger people’s memories or link ourselves to some sort of past message. It’s meant to be fresh, you know?”

To read the interview in full, click here.

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