I think that's actually what we don't want to hear. Progression within footwear specifically has slowed down because everyone is going back to heritage and to me that's really concerning. Does that mean innovation has stopped? Does it mean that inspiration has stopped?
No, I think its a matter of [being] safe. Also, when there is too much out there you feel that you don't know where to look. [With a] classic, you know what it is, what it means, where it has been in the past, so you feel safe to wear a classic. The vintage market is important because you find stuff that didn't have a 5-minute span. It had maybe a generation span. I like the whole vibe of it. I think a website like yours, that throw[s] up a lot of product is effecting the mind of the creative person in a positive way too because then the person had the time to see, think, and really make the right choice. So, It's true that it can be scary because there is so much coming out and it's true that it's maybe 30 second[s] on a piece and then you kick out another. In terms of creativity a designer sees fresh stuff on one side and maybe on the other side a heritage, he makes a choice, he makes a product that is not even here or there but in the future the product will go here in line with the rest and its really just rotating things. It's never going to stop.
Do you vintage shop in the states or in Italy?
I love vintage in the U.S. especially in Los Angeles because I think you find a lot of good stuff there. In Tokyo there is a really good vintage market because Japanese people are very aware of classics. They tell you where it comes from [and] who made it. In terms of information they really read a lot. In the 90s they bought a lot of vintage. It is cheaper to by vintage there than in the U.S. They overbought.
I was under the assumption that United States had been basically flat lined out of vintage.
The vintage market is very strange. A lot of the vintage pieces that were put in the market lets say in the 80s was sent out to Mexico or Africa as charity but those pieces are very valuable today so to get them back its impossible...but you can find it. There are ways to find it.
What do you think within 55 itself will happen with streetwear today? Is it going to continue to go back and look at vintage and sort of blend it together or is it gonna be some pop or explosion that's gonna bring a brand new wave of what we consider streetwear?
Andrea: Always the vintage market will be a form of inspiration. You see it now today, any brands from supreme to undefeated, I think you really can tell the military and sport aspect coming from vintage. The graphics come totally new cause the graphic designer works on it. The tee shirts are so different than what they used to be than in the 80s for instance because of the graphic design evolution. It is very advanced.