Hikmet Of Solebox

1 - We also wanted to touch base on your upcoming Puma collaboration, since it will be launched at the Solemart event. What made you choose this model, instead of something more classic this time around?

I love performance shoes. And the R698 is a great performance shoe based on the Trinomic technology. If you ever wore a Puma Disc or the Blaze of Glory, then you will know how comfy these are. The perfect shoe for the night out.


2 - We like the choice of color a lot, but let's get right to the point. How did you come up with those blinking laces?

I was fed up with the Glow in the Dark color thing on shoes. So i was looking for the active light to build in. And found out that there are already existing developers for lighting laces. So if you want to be seen on the night...now you have the right shoes. Good thing, you do not have to care about the rest you are wearing, even about your face ; ) Everybody will look at your feet.


3 - Can you explain how the laces technically work?

It is pretty simple. These are plastic coated wires, which are active glowing. You press the On Button and the laces start to do their job. They only blink if you walk. So if you stand, no blinking. We were first thinking blinking would remind us of some kids shoes back in the days. But the blinking is necessary to safe Energy. And as you know we are living in times, where Energy saving is important ; )


4 - Where will the sneaker be available, how many of them and most importantly when will it release?

Release is set to the 18th of April. Only available at Solebox. Same day as our Solemart. We will sell them first instore. Remaining pairs going online same day or a day later.


5 - We are sure you are already working on many new collaborations. What is the next collaborative sneaker that we can expect from you guys?

Check out for our Vans in May.

6 - Thanks a lot for taking the time to answer our questions. See you at Solemart!

Thank you for taking YOUR time. Solemart will be fun!