"As long as it has the swoosh on it," was the only requirement Sandy Bodecker, Nike's VP of Global Design, asked of Michael Lau as they began work on Nike China Federation BMX Racing Team Kit for the coming Olympics this August in Beijing. The request is almost fitting of Lau; a Hong Kong based designer who is considered by many as a pioneer in the vinyl toy movement which continues to sweep and obsess the masses globally.
The confidence that Bodecker and others inside of Nike expressed of Lau does not come short handed. His work on the BMX Kit is not his first venture with Nike nor with footwear. We only have to look to his work with the SB team on the Woodgrain Dunk collaboration to see how far and to what lengths Lau can stretch the canvas of a Nike shoe
