Can you preview any of the local collaborations you've got lined up?
Omar: We’d like to keep the public excited. We suggest visiting www.stussy.com or subscribing to our newsletter at www.cmonwealth.com for the first word on the street.
If you can, talk a little about the design of the Stussy Store. It contrasts nicely with Commonwealth, being brighter with the white walls vs. the concrete aesthetic. How much of the design choices did you have a hand in? Certainly, the two stores have a unique identity product wise, but also aesthetically were you focused on creating different feels?
Omar: With the approval of Stussy corporate, I decided on the layout and design of the DC Chapter. I chose Eric Elms to create the installations in the store as I am a fan of his work and he was part of the Stussy World Tour. Stussy already has a particular style and feel to the brand , so I just interpreted that direction for the store. I came up with the creative direction and aesthetic for the Commonwealth stores without any notion we would be involved with Stussy in the future. I don’t consider them different like a contrast between black and white as much as or our own view point or version of a similar story.
How do you see the shops interacting? Obviously, you've got separate spaces, but in some cases (like UBIQ) the new Stussy locations clearly work in tandem with the existing local spot.
Omar: We like to think that they work in tandem with each other. Our three stores (Commonwealth, Stussy D.C., For the Greater Good) are all on the same block. They interact/work with each other as different parts of a whole, somewhat like arms and legs of a body.
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http://www.cmonwealth.com
http://www.stussy.com
