Diesel unveils one-of-a-kind ‘Dirty Thirty’ jeans in honor of its 30th anniversary.
These ‘Dirty Thirty’ jeans will only be available on October 10 for one day only at select Diesel stores nationwide. To say thanks to its fans for their loyalty and support, Diesel is offering the premium denim for $50 (Diesel jeans entry price point is $160).
‘Dirty Thirty’ denim will be available in two top selling styles: Matic for women and Heeven for men. The product features unique detailing such as a back patch with the xXx sign in Roman numerals to commemorate Diesel’s 30 years along with the words ‘Dirty Thirty’.’ Side embroidery will state the dates 1978-2008 and buttons will be customized with ‘Diesel 1978.’
A detailed listing of the spots that will carry it follows after the jump.
Pick up your limited-edition ‘Dirty Thirty” jeans on October 10 only at select Diesel stores in New York City, NY; Georgetown, Washington DC; Chicago, IL; San Francisco, CA; Santa Monica, CA; Honolulu, HI; Costa Mesa, CA; Denver, CO; Tampa, FL; Philadelphia, PA; Dearborn, MI; Short Hills, NJ; Miami Beach, FL; San Jose, CA; Pasadena CA; King of Prussia, PA; Aventura, FL; Las Vegas, NV; Portland, OR; Boston, MA; Seattle, WA; Dallas, TX; Orlando, FL; Austin, TX; Los Angeles, CA, Cherry Creek, CO, South Coast Plaza, CA and Atlanta, GA plus the Diesel online store at www.diesel.com.
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Where in the UK can they be purchased as they are being advertised in local papers in London here??? Thanks
They will be available at Covent Garden and Carnaby Street. They dont look that great to me and 30,000 pairs isnt exactly limited is it????
30,000 pairs spread ALL OVER THE WORLD seem limited enough for me. They sold only 160 pairs in each Diesel Store around the world and 400 pairs online so I guess not everyone has these jeans
Well, I waited in the Philadelphia location and when told that there were no more left, I quickly rushed to the King of Prussia site. I got a pair of these jeans and when I say the picture does not do them justice, I mean it. These jeans are sick. The wash is unlike any other that I have seen before and the patchwork coupled with the limited insignia is genius. For there to be only 2 locations within 2 states surrounding me, I guess they are pretty exclusive if you were able to grab a pair. Not every Diesel store got these jeans. More were in Europe. Not many in the US, so I\’m a happy buyer:)
I missed the occasion too but I find reasonably priced diesel jeans online on Twenga .
Hope that can help others!