Today we bring you a first look at new brand Isaora, the first high end, snowboard inspired apparel line. We have seen high end lines in the ski circus, and from a technical stand-point we of course already get lots of good gear from the existing players in the snowboarding market. Nevertheless the approach by Isaora is refreshing and new – snowboarding apparel that looks good both on and off the slope.
Isaora stays away from strong colors, which is a first distinction between them and most of the rest of the market. Furthermore they use innovative fabrics and all their goods come with really clean cuts, almost like a Dior Homme for snowboarders.
After the jump you can have a look at the Isaora debut collection for Fall/Winter 2009/10.
Related posts:
»
ISAORA Spring 2010 Collection»
Isaora x Porter Bag Collection»
Video: ISAORA Fall/Winter 2011-12 Lookbook»
ISAORA x Diffeducation Insulated GORE WINDSTOPPER Jacket»
ISAORA x Porter Fall/Winter 2011 Bags
are those creative recs in the first pic?
great great pieces
Yes Drew there all Black Patent Hi-Tops…
this “high fashion” approach to snowboarding has already been done. people aren’t willing to pay $900 for a snowboard jacket. sorry, but you won’t be seeing this brand around in a few years.
jamie my misinformed friend…check the retail prices…nowhere near the $900 mark. Anycase, I think you rather miss the point.
Jamie jam – Retail prices range from $150 – $650.
nice web picks?