
For Spring/Summer 2010 Puma and Hussein Chalayan present their first collaborative collection. Entitled “Urban Mobility”, Chalayan presents a collection that shows off his talent for material innovation and Puma’s technical excellence.
“At the heart of the collaboration is Chalayan’s exploration of new technology, which has produced spellbinding runway moments: skirts that opened and folded by remote control, furniture that morphed into clothing and outfits orbited by electric lights.
While not as extreme, the pieces designed for Puma continue Chalayan’s penchant for cutting-edge style combined with function.”
The collaboration between the designer and the brand is long-term. We will of course keep you posted.
After the jump some more views from the Puma x Hussein Chalayan Spring/Summer 2010 “Urban Mobility” Collection.
Via WWD.
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Puma Urban Mobility by Hussein Chalayan Spring/Summer 2010»
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PUMA Fall/Winter 2010 Urban Mobility Collection Preview»
Hussein Chalayan x Puma Footwear Preview»
Premium Summer 2010 – PUMA Urban Mobility by Hussein Chayalan Spring 2011 Preview
this is gonna be so dope
Yeah, definitely something to look out for.
really looks fresh!!
[...] Announced last year the Hussein Chalayan x Puma Urban Mobility Collection should be hitting stores very soon. [...]