Uniting the world’s finest sneaker stores, the Consortium 3WAY project from adidas celebrates the brands 60 year anniversary with a brand-new approach to the collaborative process.
By bringing together a handpicked crop of 12 global retail figureheads, all given full freedom to do whatever they want with 5 iconic 3-Striped silhouettes as 3 unique groups, adidas have entrusted their valued Consortium partners to share their unique vision collectively, using a ‘Work Amongst Yourselves’ brief.
Representing for Toronto, New York, San Francisco, Los Angeles, Amsterdam, London, Stockholm, Shanghai and Tokyo, this collection’s scope is truly global. Patta, Alife, Limited Editions and Sneakers’n’stuff make up the first group, Goodfoot, Undefeated, DQM and Huf make up the second, with the trio completed by the formation of ACU, D-Mop, Crooked Tongues and VA.
The first wave of 3Way Consortium releases from adidas Originals unites three of Europe’s leading sneaker boutiques – Patta, Sneakersnstuff and LimitEditions, representing Amsterdam, Stockholm and Barcelona respectively, with New York’s A.R.C. Opting to rework a shoe each in their own unique style, all four join forces for a fifth shoe that reflects the best of all involved. An eclectic collection, somehow it proves totally cohesive as a whole, reflecting the individual visions of all concerned.
Detailed information and images on the first group sneakers, including a Patta x adidas Forum Mid, Limiteditions x adidas Nizza Hi, A.R.C. x adidas Stan Smith 80s, Sneakersnstuff x adidas Samba and the Patta x Limiteditions x A.R.C. x Sneakersnstuff x adidas Superstar 80s follow after the jump.
