Footwear designer Mdot Booji is really much more than just that. She’s an all around smart and creative business woman who is about to be re-introduced to the fashion world with her upcoming Sebago collaboration for Fall/Winter 2011.

After working with major brands behind the scenes for years, and even launching her own brand, Mdot’s biggest collaboration to date will soon be released. That’s why we jumped at the opportunity to meet up with the San Francisco based entrepreneur to talk about her inspirations for the collection, how it all came about and of course her background.

Mdot, would you please describe yourself in one sentence.
I care a lot about my family, friends and enjoy spending my days perfecting my craft.

What is your professional background?
I’ve always had plans to design and build furniture. Did the whole specialized I-D school. In the end, took a leap of faith & landed in the shoe world with no clue about how this industry works or even making shoes. I was fortunate to work behind the scenes, in the production side of the business as well as my focus on sales/marketing. So learning every corner of the business and the designing came years later. Having positions in development, operations, sales and design all lead to me co-managing and art directing for an independent sneaker brand, JB Classics. Following that, I decided to bring to market my own brand/label.

Read on for the rest of the interview and to see the full Mdot Booji for Sebago collection.

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Read the rest of Talking Sebago With Mdot Booji

© 2011 Highsnobiety for Titel Media. Author: Pete Williams | Permalink | 4 comments | Add to del.icio.us | %%sharethis_link%%
Post tags: booji, mdot, sebago, Shoes

Not much is known on the new Booji line which looks to be targeted for women, but we do know that we’re obliged to show you photos of this full collection that interestingly enough will have limited distribution in the Swiss and Russian, and possibly Parisian markets. We’ll fill you in shortly as we learn more.

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Read the rest of BBB – Booji Footwear for Women

© 2008 Highsnobiety for Titel Media. Author: David Fischer | Permalink | No comment | Add to del.icio.us | %%sharethis_link%%
Post tags: 2009, bbb, booji, highsnobiety, spain, womens