For Spring 2009 DC introduces its first Signature Apparel Collection featuring designs from Danny Way. Working closely with DC designers to make the products 100% his own, Danny has created a custom jean and a corduroy pant. Though signature shoes have served as the cornerstone of the DC strategy for over 15 years, this Signature Danny Denim Collection is the first time DC has offered apparel stamped with a team rider name. Besides being the greatest skateboarder ever, Danny is a man with a defined and unique style, so who better than him to kick off DC signature apparel.

Check out this interview with Danny, talking about the new signature denim.

Take a detailed look at the denim after the jump.

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Post tags: danny way, dc, Denim

After showing you this morning the Atmos x Penfield jacket collaboration, we can already present you the next collaborative project the Japanese store has lined up. This time they got together with DC Shoes.
Together with DC Shoes, Atmos worked on the DW1 (Danny Way’s signature model) and the CM1 (Colin McKay’s signature model). Each shoe comes in two colorways – one solid red or blue colorway and one camouflage colorway. Lots of small details, such as Atmos logo placements or the "Harlem" lace lock, hinting at their New York city store location (the only one outside Japan), make this a very interesting pack.
Atmos will be releasing all four styles on the 13th of September.
Detailed images of the Atmos x DC Shoes DW1 and CM1 follow after the jump.

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© 2008 Highsnobiety for Titel Media. Author: David Fischer | Permalink | One comment | Add to del.icio.us | %%sharethis_link%%
Post tags: atmos, cm1, colin mckay, collaboration, danny way, dc shoes, dw1, footwear, harlem, highsnobiety, Sneakers, tokyo