We presented the new H&M Fashion Against Aids t-shirt collection a few weeks ago. The latest chapter of the initiative features collaborations with NERD, Estelle, Yoko Ono, Dita Von Teese, Katy Perry and many others. Today we can give you an exclusive preview of the commercial for the new campaign.

© 2009 Highsnobiety for Titel Media. Author: David Fischer | Permalink | No comment | Add to del.icio.us | %%sharethis_link%%
Post tags: dita van teese, estelle, h&m, nerd, videos, yoko ono

Some of the biggest celebrities from the world of fashion, music and style will be joining H&M and Designers Against AIDS (DAA) for Fashion Against AIDS, to help fight the disease and raise youth awareness. Katy Perry, Dita Von Teese, N.E.R.D, Estelle and Yoko Ono are among the artists who will collaborate with H&M on designs for T-shirts, T-shirt dresses, vests and bodies. 25% of the sales price will be donated to youth HIV/AIDS awareness projects. The collection, in 100% organic cotton, for both guys and girls will go on sale in H&M’s youth DIVIDED department from May 28 2009.

After the jump we show you the stars wearing their t-shirts and we also show you some product images of our favorite designs in the collection, including the one by Pharrell and the one by Moby.

(...)
Read the rest of H&M Fashion Against Aids Collaboration Collection

© 2009 Highsnobiety for Titel Media. Author: David Fischer | Permalink | 7 comments | Add to del.icio.us | %%sharethis_link%%
Post tags: dita van teese, estelle, Fashion, h&m, nerd