For Spring/Summer 2012 Ray-Ban continues with its Wayfarer Rare Prints Collection. Two new designs are being introduces this season – Typadelic and Blocks. Both designs come in a series of color variations, all in a distinct 80s style, and are arriving at retailers in the coming weeks.

Check out the new sunglasses in all colors after the jump.

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Read the rest of Ray-Ban Wayfarer Spring/Summer 2012 Rare Prints Collection

© 2012 Highsnobiety for Titel Media. Author: David Fischer | Permalink | 5 comments | Add to del.icio.us | %%sharethis_link%%
Post tags: ray-ban, ray-ban wayfarer, sunglasses

Click here to view the embedded video.

We present the latest short film by Ray-Ban, entitled Photocopy Romance, featuring some nice animation work. Also make sure to check out some behind the scenes images of the product here.

© 2010 Highsnobiety for Titel Media. Author: David Fischer | Permalink | No comment | Add to del.icio.us | %%sharethis_link%%
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Ray-Ban presents a new graphic model of their iconic Wayfarer model. This time they brought the “Subway” theme to the frame, with an entire subway map being featured on white background. The sunglasses are now available at Swagger stores in Japan.

More detailed images of the sunglasses follow after the jump.

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Read the rest of Ray-Ban Wayfarer “Subway”

© 2010 Highsnobiety for Titel Media. Author: David Fischer | Permalink | 3 comments | Add to del.icio.us | %%sharethis_link%%
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Ray-Ban continues with their Rare Prints initiative and offers for Summer 2010 once again a new seriesof colorful designs on their iconic Wayfarer silhouette. This season the sunglasses come with comic, pins and striped designs. If you are looking for something a little more unique and different, check them out.

More images of the sunglasses follow after the jump.

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Read the rest of Ray-Ban Rare Prints Summer 2010 Collection

© 2010 Highsnobiety for Titel Media. Author: David Fischer | Permalink | 5 comments | Add to del.icio.us | %%sharethis_link%%
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Ray-Ban has worked with graphic designer and artist Matt W. Moore on an exclusive line-up of Wayfarers. The collection consists of 3 colorways, each coming with a print by the artist, either all-over or only on the inside of the sunglasses. The collection is exclusive to Sunglass Hut and available now.

More views of the sunglasses follow after the jump.

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Read the rest of Matt W. Moore x Ray-Ban “Rare Prints” Wayfarer Collection

© 2010 Highsnobiety for Titel Media. Author: David Fischer | Permalink | 9 comments | Add to del.icio.us | %%sharethis_link%%
Post tags: matt w. moore, ray-ban, sunglass hut, sunglasses

Ray-Ban drops a limited edition gold-plated Wayfarer, dubbed the Ultra Wayfarer. Each pair is “made of black acetate with its own unique serial number stamped inside the temple. The ray ban logo is laser engraved in 18K gold and plated at the temple hinge and 1952 engraved in 18K gold and plated at the temple tip. Each pair of the Ray ban ultra wayfarer is equipped with revolutionary P3 plus polarized lenses, which feature very high quality polarization with enhanced color definition.” Now available at 80’s Purple.

More looks at the Ray-Ban Ultra Wayfarer follow.

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Read the rest of Ray-Ban Ultra Wayfarer

© 2009 Highsnobiety for Titel Media. Author: Pete Williams | Permalink | 11 comments | Add to del.icio.us | %%sharethis_link%%
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Ray-Ban’s Never Hide Films set up a video both during the 2009 SXSW Music Festival in Austin, Texas. Edited by Squeak E. Clean and Rossangeles, this video showcases a mash-up of 100 different “freestyles” crammed into a minute. The outcome is rather amusing.

You can download an MP3 of the Ray-Ban “100 People Per Minute” soundtrack here.

© 2009 Highsnobiety for Titel Media. Author: Pete Williams | Permalink | No comment | Add to del.icio.us | %%sharethis_link%%
Post tags: never hide films, ray-ban, video

Ray-Ban presents their 2009 Ray-Ban Colors Collection and infuses some color into their classics. The Outdoorman, Aviator, Wayfarer and Clubmaster 2 frames by the brand get the color treatment for Summer 2009 and get you ready for the beach.

Take a detailed look at the Ray-Ban 2009 COLORS Collection after the jump.

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Read the rest of Ray-Ban 2009 COLORS Collection

© 2009 Highsnobiety for Titel Media. Author: David Fischer | Permalink | One comment | Add to del.icio.us | %%sharethis_link%%
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The classic Wayfarer started to come back strong a couple of years ago. Before Ray-Ban could catch on, we saw brands such as Super create hundreds of colorways of the all-time classic and successfully releasing them into the market. After Ray-Ban finally knew what was going on, the brand also started releasing a couple of new colorways of the sunglasses.

Next year Ray-Ban will be releasing the “Colorize” kit, which much like Adicolor, bundles a pair of all white Ray-Ban Wayfarers with some markers that can be used to colorize the sunglasses. Interesting move, unseen in the sunglass market, but just like with Adicolor, the final outcome is in most cases questionable. Via Kanye/Acquire.

© 2008 Highsnobiety for Titel Media. Author: David Fischer | Permalink | 15 comments | Add to del.icio.us | %%sharethis_link%%
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We reported about the DVS Luxe x Ray-Ban collabortion a while back. It’s time for the release, so we give you a detailed look at the sneaker and the sunglasses that were made as part of the collaboration. DVS worked on the classic Wayfarer model and gave it a nice color lining. Matching the sunglasses, they made a low top sneaker in all black in a mix of black leather and perforated leather.

The pack will be released in limited quantities today at In4mation Hawaii.

Detailed images of the DVS Luxe x Ray-Ban Pack follow after the jump.

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© 2008 Highsnobiety for Titel Media. Author: David Fischer | Permalink | One comment | Add to del.icio.us | %%sharethis_link%%
Post tags: dvs luxe, ray-ban, Sneakers, sunglasses

We give you a preview of the DVS Luxe Summer/Fall 2008 collection. DVS has build a premium line under the Luxe label over the past couple of years and consistently improved the collection, which presents sneakers and clothing in premium materials.
The DVS Luxe Summer/Fall ‘08 collection is drawn from a mid-century color palette with the intentions of classic design. They introduce two new shoe models this season – the Standard Lo and Standard Hi. Otherwise they also present a range of t-shirts and hoodies in the collection.
Most exciting in the new collection is the collaboration with Ray-Ban sunglasses on the popular Wayfarer model.
Have a look at the complete DVS Luxe collection after the jump.

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Read the rest of DVS Luxe Summer/Fall ‘08 Collection | DVS Luxe x Ray-Ban

© 2008 Highsnobiety for Titel Media. Author: David Fischer | Permalink | No comment | Add to del.icio.us | %%sharethis_link%%
Post tags: clothing, collaboration, collection, dvs luxe, footwear, highsnobiety, ray-ban, Shoes, Sneakers, summer/fall '08, sunglasses