New York brand Sophomore presented a trailer for their Spring 2010 Collection. The vibe in the video is great and perfectly translates the brand’s image and identity, mainly through scenery and actually the people featured in the trailer, of which you should be recognizing quite a few. The film was produced by Cass Bird and hopefully we can soon show you the full version. Check it out!

Nylon gives us a first behind the scenes look at the shoot of the new The Virgins video. The downtown New York band has a crazy year behind themselves and we cannot wait to see their second video. Let’s see if they can keep up with the high expectations.

Many more images from the video shoot follow after the jump.

Photographer Guy Aroch shot The Virgins for a new fashion spread for The New York Times Magazine. The outcome is a beautiful set of images with a 70’s/80’s New York feel. The bands on-going success has brought them a long way and it comes with no surprise that we see them appear in the NYT Magazine this weekend. Via The Glob.

Read the complete article here.

Have a look at all the images after the jump.

New York’s The Virgins album has dropped. Available from Atlantic records in hard copy, as well as from Itunes. They are also currently on tour. Check their site for dates.