The Alife Rivington Club aligns with Umbro to create a “World Champions” pop-up shop for the duration of the World Cup. The pop-up shop will showcase the Umbro World Champions collection as well as an outdoor viewing space outfitted with multiple flat screens to broadcast live games from South Africa. The Umbro A.R.C. pop-up shop is located at 157 Rivington Street in New York City’s Lower East Side. The Umbro Champions Collection and other Umbro goods – such as the collaborative A.R.C. bottles and coozies seen above – are available at rivingtonclub.com.

More A.R.C. x Umbro “World Champions” Pop-Up Shop looks follow.

“Behind the scenes at the photoshoot for Umbro’s World Champions Collection, featuring the seven girls from the seven countries who’ve been crowned the best in the world – England, France, Germany, Italy, Argentina, Brazil and Uruguay.” The shirts themselves feature some great artist designed crests as well including the likes of Marok (Germany) and Andre (France.)

Visit Umbro’s YouTube page for individual interviews with each girl.

Check out each Umbro World Champions Collection crest after the click.

The Reed Space in New York will be hosting the launch of the new England Kit by Umbro and Aitor Throup. Reed Space Annex has been completely transformed into a new space to present the kit. Also Umbro has customized 50 pieces for The Reed Space, all featuring the “Tailored for Reed Space” embroidery on the chest. The special space will be opening on 29th of March, one day after the official revealing of the new team kit. Via Jeff Staple.

More images and a short video on this project follow after the jump.

We have presented you a while ago the Umbro by Kim Jones Fall/Winter 2007 footwear collection. The footwear is now getting into stores and they also have a big line-up of accessories coming along, so we thought we would show you these as well.
Inspired by their footwear designs, the accessories come matching. They have a large selection of bags, messenger bags, backpacks in the line-up adapting the colors and patterns of the rest of the collection. Among our favorite are the woven wallets, belts and also the nice hats and matching scarfs.
Check out the Umbro by Kim Jones F/W ‘07 accessory line-up after the jump.